Marketing in 2017
Osez les conversations: Ou comment les nouveaux outils de communication peuvent devenir de véritables espaces de conversation
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Villemot, Guillaume
Vendre de luxe: Techniques et psychologie pour une vente (plus) efficace
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Moulinier, René, Srun, Francis
Marketing for Competitiveness: Asia to the World - In the Age of Digital Consumers
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Kartajaya, Hermanwan, Hooi, Den Huan, Kotler, Philip
The Entrepreneur's Essential Roadmap: Take Your Business from 0 to 7 Figures in Record TIme
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Perakis, Christine
Growth Hacking: Silicon Valley's Best Kept Secret
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Fong, Raymond, Riddersen, Chad
Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!
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Mahoney, Brian
Online Marketing: How I Turned 0$ Into 7294$ in 13 Days (+2 Books Bonus: The 9 Deadly Mistakes - The Ultimate Mind-Set) - Scale Up Your
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Reive, Riley
Die Bedeutung des Neuromarketings für die Kreation und Gestaltung von Mailings
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Sonntag, Jennifer
Jimmy's Lemonade Stand: A Child's Guide To Marketing
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Johnson, Jeremiah J.
Marketing & Economics: An Integrative Approach to Making Effective Business Decisions in the Global Marketing World.
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Kermally, Sultan
Strategic Planning. Branchenanalyse, Marktsegmentierung und Wettbewerbsanalyse im Theaterumfeld
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Anonym
Excellence in Internal Communication Management
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Linjuan Men, Rita, Bowen, Shannon
Erfolgs- und Misserfolgsfaktoren der Markenimplementierung. Die Flagship Stores von Apple und Freitag: Elemente für ein positives Markenerlebnis anhan
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Gräfin Von Baudissin, Donata
Have a Product Idea?: How Many Could You Sell?
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Mateer, Leonie
Super Simple Quick Start Guide to Book Marketing
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Stevens, E. J.
The role of Social Media in B2B communication
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Zhukova, Valeriya
Catering Business Free Online Advertising Video Marketing Strategy Book: Catering ServiceWebsite Traffic Secrets to Making Massive Money Now!
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Mahoney, Brian, Catering Business, Catering Service
Computer Repair Business Free Online Advertising Video Marketing Strategy Book: No Cost Video Advertising Website Traffic Secrets to Making Massive Mo
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Business, Computer Repair, Mahoney, Brian
Engineered Rainmaking for Business: How To Use The 80/20 Principle To Grow Your Business 10X
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Beauchemin, Paul
Events Marketing Management: A Consumer Perspective
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Reic, Ivna
Creative Communities: Ein Erfolgsinstrument Für Innovationen Und Kundenbindung
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Seja, Christa, Narten, Jessica
Dry Ice Blasting Free Online Advertising Secrets to Massive Money Now!: Dry Ice Book Video Marketing Strategy & Website Traffic Secrets!
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Book, Dry Ice, Mahoney, Brian, Blasting, Dry Ice
Landscaping Business Free Online Advertising Secrets to Making Massive Money Now!: Landscaping Management Video Marketing Strategy Website Traffic Sec
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Business, Landscaping, Management, Landscaping, Mahoney, Brian
Dental Practice Management Free Online Advertising Secrets to Massive Money Now!: Family Dental Practice Video Marketing Strategy Website Traffic & Se
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Practice, Family Dental, Mahoney, Brian, Management, Dental Practice
Die Fashionmarke "Primark". Auf dem Weg zur Nachhaltigkeit oder doch nur Greenwashing?: Analyse und Bewertung des Textilherstellers im Hinblick auf Na
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Kierdorf, Charlotte
Guest Blogging Goldmine: How I Got More Than 100,000 Visitors a Month on My Blog in 9 Months Using a Free Marketing Strategy, and Other Ways to
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Corson-Knowles, Tom
Credit Risk
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Capiński, Marek, Zastawniak, Tomasz
Personalize This & Disrupt That
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Glickman, Daniel
Infusionsoft Mastery: The Definitive Best Practices and Strategic Implementation Guide
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Broussard, Troy A.
Affiliate Marketing: The Secret to Creating a Massive Passive Income Business Online
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Smith, Anthony
Ethnography in Marketing and Consumer Research
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Venkatesh, Alladi, Crockett, David, Cross, Samantha
Marketing und Religion. Eine theoretische Untersuchung
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Pflanz, Florian
The Responsive Chord: The Responsive Chord: How Media Manipulate You: What You Buy... Who You Vote For... and How You Think.
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Schwartz, Tony
Narrative and Numbers: The Value of Stories in Business
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Damodaran, Aswath
Internationales Marketing im Unternehmen zwischen Standardisierung und Differenzierung
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Eglinski, Jasmin
Vertriebssteuerung im Maklergeschäft. Ressourcen- und wertorientiertes, modernes ganzheitliches Maklermanagement
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Rügen, Frank
Unlocking the Client Code: How to Continuously Attract Quality Clients
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Young, Timothy J.
Principles of Digital Marketing: 7 Keys to Online Success in Today's Information Economy
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Connett, J. Christian
User Experience Identity: Mit Neuropsychologie Digitale Produkte Zu Markenbotschaftern Machen
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Van De Sand, Felix
Carpet Cleaning Business Free Online Advertising Video Marketing Strategy Book: Video Advertising & Website Traffic Secrets to Making Massive Money No
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Mahoney, Brian
Network Marketing: The Secret to Building a Successful Team While Creating Passive Income
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Smith, Anthony
How Product Managers Can Use Better Communication To Boost Sales: How Product Managers Can Use Communication Skills To Make Their Product A Success
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Anderson, Jim
Public Relations Cases for Analysis and Action
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Ellerbach, John
The Art of Sales, Marketing and the Spokesperson now in full color: How Over 100 Million George Foreman Grills Were Sold
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Dreimann, Leon, Dreimann, Samantha
The Insider's Guide to Media Training: How to Get Booked on TV and Ace Your On-Camera Interview
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Schwab, Marianne
Selling Out to Your Level of Comfort
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King, Randy
Einführung eines Social Intranets. Kritische Betrachtung am Beispiel eines Unternehmens
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Mausberg, Felix
Professionelles Lead Management: Schritt Für Schritt Zu Neuen Kunden: Eine Agile Reise Durch Marketing, Vertrieb Und It
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Fuderholz, Jens
The Complete Guide to Email Marketing: Book II: Creating Your Products -- From Books to Blogs
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Scott, Gini Graham
7 Ways to Make Your Phone Ring and Get More Clients in 30 Days or Less
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Wright, David B.
Wirkung von Social Media Marketing auf die Kundenbindung von Energieversorgungsunternehmen. Stadtwerke Mühlhausen
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Gremmer, Daniel
Überzeugen 4.0: Praktische Emotionale Kompetenz Für Echtzeit-Kommunikation Im Vertrieb
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Zotta, Carmen, Schneiderheinze, Wolfgang
Youtube Channel Passive Income Streams Video Marketing Book: : Build an Audience with YouTube SEO & Make Money on YouTube
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Mahoney, Brian, Channel, Youtube
Unternehmenskommunikation. Bedingungen und Besonderheiten beim Einsatz von Social Media
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Barfknecht, Kerstin
Marketing-Instrument Verpackung.Tipps zur Verpackungsgestaltung
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Roos, Melanie
Social Media im B2B-Bereich. Ein neuer Kommunikationskanal im Marketing-Mix
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Barfknecht, Kerstin
Unternehmenskommunikation im B2B-Bereich. Begriffsklärung und allgemeine Rahmenbedingungen
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Barfknecht, Kerstin
La Chine conquérante: Enquête sur une étrange superpuissance
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Gravereau, Jacques
Global Brand Strategy: World-Wise Marketing in the Age of Branding
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Steenkamp, Jan-Benedict
The Higher Ed Marketing Communications Assessment: Evaluate Your Progress, Identify Opportunities and Take Action!
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Anselmo, Kevin
Fans and Fan Cultures: Tourism, Consumerism and Social Media
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Linden, Henrik, Linden, Sara
Interne Kommunikation in Agilen Unternehmen: Eine Einführung
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Knorre, Susanne, Buchholz, Ulrike
Book Marketing: The Funnel Factor: Including 100 Media Pitches
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Hausmann, Gisela
AgencyMaxx Marketing
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Bollinger, Marlin
Financial and Strategic Management for Nonprofit Organizations, Fourth Edition
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Bryce, Herrington J.
Crossmediales Marketing von Luxusgütern der Marke Louis Vuitton
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Hassert, Kira
Erfolgreich Akquirieren: Instrumente Und Methoden Der Direkten Kundenansprache
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Verweyen, Alexander
Mobiler Journalismus
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Staschen, Björn
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Third Edition
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Michaelson, David, Stacks, Don W.
Product Management for Dummies
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Lawley, Brian, Schure, Pamela
Marketing Avengers: Learn the Marketing Secrets of the World's Superheroes
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Avengers, Marketing, Adams, Brandon T., Boyce, Chuck
Passive Income: Four Advanced Business Models to Start Creating Passive Income Online
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Smith, Elliot J.
Teach Me PR 101: A Guide for the New (or not so new) Entrepreneur who wants to Master the Basics of Public Relations for your Brand or
by
Green, Leslie
Marketingkonzeption zur erfolgreichen Markteinführung des Softdrinks "Mountain Dew"
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Steinebach, Marc
Wirtschaftsregion China. Politik, Ökonomie und soziokulturelle Aspekte als Einflussfaktoren für den Automobilmarkt
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Artmann, Samuel
Festivalveranstaltung. Umweltfaktoren, Marketing und Finanzierung
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Bellinghausen, Raimund
Distributionspolitik bei Luftfahrtunternehmen am Beispiel Lufthansa
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Greiser, Laura Marie
Zum Management von Luxusmarken und Markenimage
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Metz, Patrick
Present Like a Pro: The Modern Guide to Getting Your Point Across in Meetings, Speeches, and the Media
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D4eo Literary Agency, Hausman, Carl
Present Like a Pro: The Modern Guide to Getting Your Point Across in Meetings, Speeches, and the Media
by
Hausman, Carl
Branchen- und Marktstruktur des Automobilmarkts China
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Artmann, Samuel
Der Softdrink "Mountain Dew" und seine Erfolgsgeschichte in den USA
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Steinebach, Marc
Das Nachhaltigkeitsmarketing. Herausforderungen und Strategien
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Kleine, Judith
Musik-Festivals. Definition, Festivalarten, Entwicklung und Eventtourismus
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Bellinghausen, Raimund
Einführung ins Social Media Marketing. Begriffsdefinition und die wichtigsten Marketing-Kanäle
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Etzel, Simon
Situationsanalyse des deutschen Marktes für alkoholfreie Getränke: anhand der Einführung des Getränks Mountain Dew
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Steinebach, Marc
Stärkung von Markenidentität. Verhaltenswissenschaftliche Ansätze im Neuromarketing
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Metz, Patrick
Mediale Verbreitung, Charakteristika und Formen des Shitstorm. Am Beispiel der Kampagne Greenpeace vs. Nestle
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Naber, Andreas
Modelle zur Analyse der ökonomischen Effekte von Musik-Festivals
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Bellinghausen, Raimund
Das Ökologische Marketing. Definition und Begriffseinordnung
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Kleine, Judith
Zur Entstehung des Begriffs "Nachhaltigkeit"
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Kleine, Judith
Business- und Finanzplan zur Gründung einer unabhängigen Vermögensberatung: Am Beispiel der Kapitalia GmbH
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Heinemann, Harry
Preispolitische Strategie. Der Markt für Smartphones
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Cin, Bilal
Customer Relationship Management (CRM). Begriff, Entstehung und Ziele
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Teles, Nicolas
Customer Relationship Management (CRM). Strategien und Voraussetzungen der Kundenbindung
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Teles, Nicolas
Customer Relationship Management (CRM). Implementierung des CRM
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Teles, Nicolas
Vermögensverwaltung. Grundlagen der Dienstleistung
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Heinemann, Harry
The Complete Guide to Email Marketing: Book IV: Finding Emails to Build Your Business
by
Scott, Gini Graham
Persönlichkeitsorientiertes Markenmanagement mit besonderem Bezug auf die deutsche Automobilbranche. Eine analytisch-kritische Studie
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Ganser, Veronika
A Reason to Chant: Take Control of Your Marketing to Earn Trust, Devotion, and Traffic Forever
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Worley, Rod
Brand Fans: Lessons from the World's Greatest Sporting Brands
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Stavros, Constantino, Westberg, Kate, Smith, Aaron C. T.
Marketing for Competitiveness: Asia to the World - In the Age of Digital Consumers
by
Kartajaya, Hermanwan, Hooi, Den Huan, Kotler, Philip
Manuale Di Facebook Marketing: Pratico e Operativo
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Abate, Dario
Branding as Communication
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Barnes, Susan B.
The Official CIM Coursebook: Strategic Marketing Decisions 2008-2009
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Lowe, Robin, Doole, Isobel
Die Vorteile eines Elektroautos
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Sell, Konrad
Warum scheiterte das EV1 von General Motors?
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Sell, Konrad
Rethinking Reputational Risk: How to Manage the Risks That Can Ruin Your Business, Your Reputation and You
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Fitzsimmons, Anthony, Atkins, Derek
Strategische Ausrichtung Von Corporate-Citizenship-Engagement: Theoretische Fundierung Und Anwendung in Der Unternehmenspraxis
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Wildner, Martin
Physical Therapy Rocket Fuel: 14 High-Velocity Marketing Ideas to Propel Your Practice from Survival to Success
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Kinkade Pt, Lincoln, Matuga, Jim, Arbogast, Mike
Anforderung und Vorgehen beim Einsatz von Twitter zum Trendmonitoring
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Nolte, Steffen
Productivity in Singapore's Retail and Food Services Sectors: Contemporary Issues
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Thangavelu, Shandre M., Toh, Mun Heng
Einfluss von Kundenbeiträgen auf den Verkauf von Versicherungen. Eine vergleichende Analyse von Social Media-Plattformen
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Eicker, Lisa
Don't Buy A Duck: Stop Wasting Money & Only Do Marketing That Works
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Champagne, Derek
Internet of Things. Eine Analyse des State of the Art
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Kreil, Harry
Determinanten des Kaufverhaltens junger Konsumenten und deren Nutzen für das Markenmanagment
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Ganser, Veronika
Social Media Marketing: Using Facebook, Twitter, Instagram and Youtube To Strengthen Your Brand and Increase Your Following
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Bennett, Liam
Virales Marketing bei Red Bull
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Haller, Philip, Elvermann, Niklas, Schulze, Tim
Neuromarketing. Ökonomische, psychologische, biologische und technische Grundlagen
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Weining, Annika
Studien und aktueller Forschungsstand des Neuromarketings
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Weining, Annika
Cross Media Marketing 101
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Michelson, James D.
The Content Marketing Miracle: How to become more trusted than your competitors by creating and sharing valuable content online.
by
Harden, Drew
Lifestyle of Health and Sustainability. Die Wirtschaft der Zukunft?
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Aue, Stefanie
Welche Ziele verfolgen die verschiedenen Arten und Instrumente der Kundenbindung?
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Peilstöcker, Melanie
Agents Of Change: Rethinking Insurance Agency Marketing
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Tate, John M., Adkins, Jay, Tate, Natalia
Die Sponsoring-Strategien von Red Bull
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Elvermann, Niklas, Schulze, Tim, Haller, Philip
Chi-Quadrat-Test und t-Test zur Prüfung der Relation zwischen zwei Schokoladenmarken
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Laschinger, Marie-Therese
Die Funktionsweise des menschlichen Gehirns. Grundlagen aus dem Bereich der Biologie, des Neuromarketings und der Psychologie
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Splawinski, Milosz
Information oder Emotion? Prozesse und Arten der Werbung
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Splawinski, Milosz
Profit and Cash Flow Marketing...Fast: 10 Ways to Out Think...Out Market...Out Sell Your Competition...In Any Economy
by
Hequet, Ron
Digital to Dollars: How to get clients fast and achieve unstoppable growth!
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Schimmel, Barry J.
Content Is Still King: How To Create An Online Business Using The Power Of Your Words
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Sutherland, Lisa
The Caboodles Blueprint: Turn Your Idea Into Millions
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Mateer, Leonie F.
NeuroAuthority: How to Create Authority Positioning in the Subconscious and be Remembered
by
Horn, Brian Ainsley
Customer Experience Management als Unternehmensstrategie. Umsetzung am Fallbeispiel der Porsche AG
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Pavlis, Markus
Launching to Leading: How B2B Market Leaders Create Flashmobs, Marshal Parades and Ignite Movements
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Rutsky, Ken
Sustainable Luxury Brands: Evidence from Research and Implications for Managers
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De Angelis, Matteo, Costabile, Michele, Amatulli, Cesare
Launching to Leading: How B2B Market Leaders Create Flashmobs, Marshal Parades and Ignite Movements
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Rutsky, Ken
Brand Is Destiny: The Ultimate Bottom Line
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Rudov, Marc H.
Orange County Plastic Surgeons: Are You Getting Your Share?: There's Tons of High-Quality Patients in Our Area. Deploy These Unconventional Strategies
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Polston, Andrey, Harvey, Scott
Le data marketing
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Hirth, Julien
Einfluss der Werbekennzeichnung und Portalumgebung auf die Wahrnehmung eines Native Advertising-Artikels
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Falkenberg, Martin
Kognitionspsychologische Wirkmechanismen von Werbung. Grundlagen, Methoden und ethische Beurteilung
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Pöhlmann, Clemens
Fundamentals of Research. A Dissective View
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Tripathy, Pradip Kumar, Tripathy, Priyanka
Marketing. Erfolgsfaktoren der strategischen Angebotspolitik: ECE Immobilie, Shopping Center
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Klein, Steven
Employer Branding. Status Quo und Maßnahmen zur Steigerung der Arbeitgeberattraktivität
by
Javed, Nadeem
Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 9)
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Bruner, Gordon C., II
Manage Your Customers, Manage Your Product: Techniques For Product Managers To Better Understand What Their Customers Really Want
by
Anderson, Jim
What Is Social Media Today: Hashtags, Keywords and You, Oh My!
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Carrigan, Catherine
The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by Bestselling Authors W. Chan Kim and Renée Mauborgne
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Kim, W. Chan, Mauborgne, Renée a.
The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by Bestselling Authors W. Chan Kim and Renée Mauborgne
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Mauborgne, Renée a., Kim, W. Chan
Getting "Yes" Decisions: What insurance agents and financial advisors can say to clients.
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Schreiter, Tom, De Souza, Bernie
Scientific Advertising
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Hopkins, Claude C.
Small Data
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Lindstrom, Martin
Digital Branding. Konzeption des integrierten Einsatzes digitaler Medien: Am Beispiel der fiktiven Brand Extension Titleist Swing IT
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Adam, David
Kundenbindung. Effektive Maßnahmen und Instrumente für einen langfristigen Unternehmenserfolg
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Belsch, Sergej
Follow Me: Shutttupp and build your network
by
Moi, Francesca
Explain Yourself!: How To Do Explainer Videos The Right Way
by
Marvazi, Ben
The 7 Critical Principles of Effective Digital Marketing
by
Aslam, Kasim
The Profit Faucet: The Foundation for Small Business Success
by
Germann, Ken
Grundlagen des Neuromarketing
by
Rauschhuber, Samuel
Da Parrucchiere a Hair Stylist di Successo: Marketing pratico per il tuo salone. Seconda Edizione
by
Ferracuti, Michela
Are You Brand Dead?: The Creativeans BrandBuilder(TM) Approach To Building Your Brand
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Tham, Judy, Yap, Kimming, Saksen, Yulia
Extraordinary Popular Delusions: Selections from Memoirs of Extraordinary Popular Delusions and the Madness of Crowds
by
MacKay, Charles
Mobile Shopping: Eine Konsumentengerichtete, Empirische Akzeptanzanalyse Zentraler Einflussgrößen
by
Groß, Michael
Lean Agile Marketing: How to Become Agile and Deliver Marketing Success
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Billante, Peter, Raboin, Brian
El Código Secreto Del Facebook Live
by
Abreu, Rixio
Konzeption eines Trainings zur Förderung der Kommunikationsfähigkeit beim Verkaufsgespräch im Einzelhandel
by
Bayer, Viktoria
Interior Design Business Interior Decorating YouTube Marketing Strategy Video Advertising: YouTube Channel Online Presence Retail Marketing & Small Bu
by
Mahoney, Brian
Entrepreneurial Marketing: Konzeption, Messung Und Erfolgswirkung in Wirtschaftlich Krisenhaften Zeiten
by
Schmid, Judith
Erfolgreich Mit Spenderinnen Und Spendern Korrespondieren: Mit Gelungenen Texten Gewinnen Und Binden
by
Franck, Norbert
Eine Marketing-Strategie Für Nachhaltigere Biokraftstoffe in Deutschland: Ein Ansatz Zur Verbesserung Der Konsumentenakzeptanz?
by
Bernigau, Sven
Öffentliches Marketing zur Vermeidung von Kunststoffverpackungen im Lebensmittelbereich
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Schulze, Jutta-Verena