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The Americanisation of European Business

The Americanisation of European Business

Hardcover

Series: Routledge International Studies in Business History

Business GeneralEconomicsManagement

ISBN10: 0415171911
ISBN13: 9780415171915
Publisher: Routledge
Published: May 7 1998
Pages: 252
Weight: 1.26
Height: 0.90 Width: 6.56 Depth: 9.52
Language: English
This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.

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