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Carec Tourism Strategy 2030
Paperback
ISBN13: 9789292625658
Publisher: Asian Development Bank
Published: Jun 30 2021
Pages: 56
Weight: 0.45
Height: 0.16 Width: 8.50 Depth: 11.00
Language: English
The strategy also aims to enhance the region's attraction as a competitive tourism destination globally. It builds upon countries' efforts to develop their tourism sectors as well as existing initiatives being implemented by development partners. It adopts a holistic approach, covering five strategic pillars: connectivity and infrastructure, quality and standards, skills development, marketing and branding, and market intelligence. The strategy also mainstreams six cross-cutting themes: health, safety, and security; digitalization; gender equality; environmental sustainability; private sector participation; and universal access to tourism services.
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