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Evaluating Communication for Development: A Framework for Social Change

Evaluating Communication for Development: A Framework for Social Change

Hardcover

Business GeneralEconomics

ISBN10: 0415522072
ISBN13: 9780415522076
Publisher: Routledge
Published: Dec 6 2012
Pages: 206
Weight: 1.15
Height: 0.70 Width: 7.10 Depth: 9.70
Language: English
This pathbreaking book provides the latest thinking on international development programs which use communication for development (C4D) to implement social change. It critiques many dominant accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach, using key concepts and principles that are considered more effective and appropriate for achieving long-term sustainable change. This is supported by examples and case studies from over fifteen years of research and projects undertaken by the authors.

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