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Sphère publique et publicité pour les médicaments dans l'Orissa colonial (1866-1900)
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ISBN10: 6207939972
ISBN13: 9786207939978
Publisher: Editions Notre Savoir
Published: Aug 13 2024
Pages: 56
Weight: 0.21
Height: 0.13 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786207939978
Publisher: Editions Notre Savoir
Published: Aug 13 2024
Pages: 56
Weight: 0.21
Height: 0.13 Width: 6.00 Depth: 9.00
Language: French
Ce livre explore l'idée de la maladie et de la médecine dans les journaux vernaculaires de l'Orissa colonial (1866 et 1900). Il tente de comprendre comment le capitalisme imprimé a transformé en marchandises les médicaments indigènes et occidentaux qui étaient auparavant considérés comme divins dans les sociétés indiennes. En outre, une série d'informations concernant les maladies courantes et épidémiques ainsi que les médicaments (occidentaux/indigènes) ont été placées dans la publicité pour le bénéfice des Oriyas.
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