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Tourismus: Einführung in Die Fremdenverkehrsökonomie
Hardcover
Series: Lehr- Und Handbücher Zu Tourismus, Verkehr Und Freizeit
Business GeneralEconomicsGeneral Education
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ISBN13: 9783486741940
Publisher: de Gruyter Oldenbourg
Published: Jan 19 2015
Pages: 730
Weight: 2.95
Height: 1.60 Width: 7.00 Depth: 9.60
Language: German
Reisen und die damit verbundenen Erlebnisse zählen für viele Menschen zu den schönsten Momenten ihres Lebens. Doch stellen die persönlichen und gesellschaftlichen Phänomene sowie die Gesetzmä igkeiten des Reisens nach wie vor rätselhafte Angelegenheiten dar.
Dieses seit über 25 Jahren bewährte und bereits zum zweiten Mal mit dem ITB BuchAward ausgezeichnete Lehrbuch bietet eine umfassende und systematische Darstellung der Grundlagen und Hintergründe des Tourismus. Die Konzentration dieses Werkes auf die wirtschaftlichen Aspekte des Tourismus ermöglicht Studierenden und Praktikern im Tourismus den Zugang zur ökonomischen Denkweise.
Die 11. Auflage wurde durchgängig aktualisiert und inhaltlich, didaktisch sowie optisch verbessert.
Der Autor, Univ.-Prof. Dr. Walter Freyer, ist Inhaber des Lehrstuhls für Tourismuswirtschaft an der TU Dresden und Gründungspräsident der Deutschen Gesellschaft für Tourismuswissenschaft (DGT). Er ist Verfasser zahlreicher touristischer Fachpublikationen. Praxiserfahrungen erwarb er u.a. als Reisebüroleiter sowie Berater für Tourismusdestinationen.
Das Werk erscheint in der Reihe Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit, herausgegeben von Univ.-Prof. Dr. Walter Freyer, mit mehr als 30 Titeln zum Thema Tourismus.
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