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Patient oder Kunde?: Eine empirische Studie über Konzepte, Strukturen und Kundenorientierung in Krankenhäusern
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ISBN10: 3750460299
ISBN13: 9783750460294
Publisher: Bod - Books on Demand
Published: Mar 27 2020
Pages: 154
Weight: 0.42
Height: 0.33 Width: 5.83 Depth: 8.27
Language: German
ISBN13: 9783750460294
Publisher: Bod - Books on Demand
Published: Mar 27 2020
Pages: 154
Weight: 0.42
Height: 0.33 Width: 5.83 Depth: 8.27
Language: German
Patient oder Kunde? Krankenhäuser sind nicht mehr traditionell nur Krankenhäuser. Kundenorientierung und Wettbewerb haben sich in die Krankenhäuser eingeschlichen, so dass neue Konzepte entworfen werden, um die Professionalisierung zu bewerkstelligen. Fraglich bei diesen Konzepten ist, ob der Patient noch immer Patient ist, oder schon als Kunde gilt. Um dieser Fragestellung nachzugehen und diesen Wandel in den Krankenhäusern darzustellen, werden in dieser soziologischen und empirischen Arbeit Managementkonzepte erforscht.
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