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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Inside Book Publishing

Inside Book Publishing

Paperback

MarketingBusiness of WritingGeneral Sociology

ISBN10: 1032516550
ISBN13: 9781032516554
Publisher: Routledge
Published: Feb 28 2025
Pages: 368
Weight: 1.42
Height: 0.81 Width: 6.85 Depth: 9.69
Language: English

Now fully revised and updated for its seventh edition, Inside Book Publishing is the classic introduction to the book publishing industry.

The book provides excellent overviews of the main aspects of the publishing process: commissioning authors, product development, design and production, marketing, and sales. Angus Phillips and Giles Clark offer authoritative and up-to-date coverage of all sectors of the industry from commercial fiction to educational publishing and academic journals. They reveal how publishers continue to adapt to a fast-changing and highly interconnected world, in which printed books have proved resilient alongside ebooks and the growth in audio. The topics explored include AI, social media in marketing, sustainable book production, open access for research, and diversity, equity and inclusion. International case studies from industry experts give perspectives on, for example, comic books, children's picture books, women in Indian publishing and the Korean literary wave.

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General Sociology