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Il ruolo dei social media nelle campagne elettorali presidenziali
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ISBN10: 6139432332
ISBN13: 9786139432332
Publisher: Edizioni Sapienza
Published: Sep 17 2025
Pages: 100
Weight: 0.32
Height: 0.24 Width: 6.00 Depth: 9.00
Language: Italian
ISBN13: 9786139432332
Publisher: Edizioni Sapienza
Published: Sep 17 2025
Pages: 100
Weight: 0.32
Height: 0.24 Width: 6.00 Depth: 9.00
Language: Italian
IL RUOLO DEI SOCIAL MEDIA NELLE CAMPAGNE ELETTORALI PRESIDENZIALI DEL 2013 IN KENYA L'avvento dei social media ha fornito una piattaforma per la discussione e lo scambio di informazioni tra gli attori politici e l'elettorato che fino a pochi anni fa era impossibile. I candidati politici sono in grado di diffondere informazioni al pubblico e persino di ottenere un feedback da parte sua. Ciò ha cambiato notevolmente il panorama politico e ha offerto numerose opportunità a entrambi i partiti politici. Questo libro esamina l'uso dei social media da parte dei candidati alle elezioni presidenziali del 2013 e come sono stati utilizzati durante il periodo della campagna elettorale in Kenya.
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