Measurement and Analysis of Public Opinion: An Analytic Framework

Paperback

Currently unavailable to order

ISBN10: 0309273404
ISBN13: 9780309273404
Publisher: National Academies Press
Published: Oct 23 2022
Pages: 240
Weight: 0.79
Height: 0.72 Width: 5.99 Depth: 8.99
Language: English

Intelligence analysts conduct these analyses every day, using decades of propriety tradecraft techniques and an arsenal of clandestine information gathering sources, but the resources available are not unlimited. Open source public opinion tools can provide timely and relatively inexpensive methods of understanding fast-moving conditions, acting as a force multiplier to help policymakers have a truly all-source understanding of complex events. By providing analysts with the best practices in survey methodology and nonsurvey methods for gathering data on public opinion, they will be armed with a clearer sense of important shifts in attitudes, elections, and unrest.

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