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Media Power and Its Control in Contemporary China: The Digital Regulatory Regime, National Identity, and Global Communication

Media Power and Its Control in Contemporary China: The Digital Regulatory Regime, National Identity, and Global Communication

Paperback

Series: Ipp Studies in the Frontiers of China's Public Policy

AnthropologyGeneral SociologyGeneral World History

ISBN10: 9811969191
ISBN13: 9789811969195
Publisher: Palgrave Macmillan
Published: Dec 2 2023
Pages: 305
Weight: 0.94
Height: 0.73 Width: 5.83 Depth: 8.27
Language: English

This book takes an ethnographic approach to discuss the policy practices within China's broadcasting industry. Exploring the gap between the contemporary policy regime and its implementation in national broadcasters and streaming services, taking into account the interplay between broadcasters, political bodies, producers and audiences, Zhu explains the contemporary role of Chinese national broadcasters in mediating the public discourse, the collective reimagining of China's national identity, and the newly-found policy initiative of using state media as a means of nation branding. Cases investigated include China Central Television (CCTV) Documentary, China Global Television Network (CGTN), and the Shanghai Media Group (SMG), as well as co-productions made by CCTV and international media firms, including the BBC, Discovery and the Japan Broadcasting Corporation (NHK), in a book that will interest scholars of Chinese politics, media studies, and sociology.

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