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Encyclopedia of Survey Research Methods 2 Volume Set

Encyclopedia of Survey Research Methods 2 Volume Set

Hardcover

General ReferenceGeneral Sociology

Currently unavailable to order

ISBN10: 1412918081
ISBN13: 9781412918084
Publisher: Sage Publications, Inc
Published: Oct 1 2008
Pages: 1072
Weight: 7.35
Height: 2.90 Width: 8.80 Depth: 11.40
Language: English
In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other how-to guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.

Also from

Lavrakas, Paul J.

Also in

General Sociology