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Online Dating as a Strategic Game: Why and How Men in Hong Kong Use Qq to Chase Women in Mainland China

Online Dating as a Strategic Game: Why and How Men in Hong Kong Use Qq to Chase Women in Mainland China

Paperback

General Sociology

ISBN10: 3662524724
ISBN13: 9783662524725
Publisher: Springer
Published: Aug 27 2016
Pages: 168
Weight: 0.59
Height: 0.39 Width: 6.14 Depth: 9.21
Language: English

Based on a study using online ethnography as the major research method, this book explains why and how men in Hong Kong use QQ-an online instant messenger-to chase women in mainland China, especially in the neighboring city of Shenzhen. Chasing women through QQ is a reciprocal exchange process during which the resources to be exchanged in the interaction are not negotiated. Rather, the men provide resources to the women, hoping for rewards in return that are not guaranteed. This characteristic of the exchange makes men who chase women through QQ very strategic in their action. They try to maximize the rewards and minimize the costs by adopting myriad strategies, such as constructing an attractive online identity by strategic self-presentation. The role of emotions in the exchange process is also examined. Men learn the emotional norms through the online forum, but sometimes it is difficult for them to control their emotions; some men fall in love when they are not supposed to. As it happens, they have failed to calculate the costs and rewards rationally in that they may provide too many resources to the women without getting enough rewards in return.

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Choi, Maurice Kwok-To

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General Sociology