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Performing Consumers: Global Capital and its Theatrical Seductions
Hardcover
ISBN13: 9780415339445
Publisher: Routledge
Published: May 15 2006
Pages: 184
Weight: 0.75
Height: 0.61 Width: 5.75 Depth: 8.65
Language: English
An adventurous study of theatrical indeterminacy and material culture, Performing Consumers brilliantly explores the way in which brands insinuate themselves into the lives of their consumers, using case studies from Ralph Lauren to Niketown.
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