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The Persuasive Preacher: Pastoral Influence in a Marketing World

The Persuasive Preacher: Pastoral Influence in a Marketing World

Hardcover

General Christianity

Publisher Price: $47.00

ISBN10: 1725266008
ISBN13: 9781725266001
Publisher: Wipf & Stock Publishers
Published: Jul 16 2020
Pages: 190
Weight: 0.94
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
How can we preach persuasively without huckstering, manipulating, or coercing people? Sadly, we are seeing the fall of many pastors not for reasons of sexual immorality, but the pursuit of pride and power. The skillful use of marketing methods creates celebrity pastors who become significant influencers in the evangelical church. The lure of success is seductive, turning pastors into hucksters and Christians into consumers. We need to heed the warnings of the New Testament about the pride of rhetoric and the pursuit of power. David Christensen carefully analyzes the biblical warnings of Paul about the temptations of rhetorical sophistry in the first-century church and applies them to pastoral ministry today. God calls preachers to be ethical and effective persuaders. David develops an ethical grid for pastoral persuasion using principles drawn from the Bible and social science along with practical illustrations from his years of ministry. He calls preachers to be ethical and effective persuaders by emphasizing the centrality of the word of God while depending on the power of the Spirit of God.

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