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A influência da Netflix e outras plataformas semelhantes no mercado cinematográfico alemão
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ISBN10: 6208982111
ISBN13: 9786208982119
Publisher: Edicoes Nosso Conhecimento
Published: Jun 18 2025
Pages: 56
Weight: 0.19
Height: 0.13 Width: 6.00 Depth: 9.00
Language: Portuguese
ISBN13: 9786208982119
Publisher: Edicoes Nosso Conhecimento
Published: Jun 18 2025
Pages: 56
Weight: 0.19
Height: 0.13 Width: 6.00 Depth: 9.00
Language: Portuguese
A Internet não só mudou a convivência social das pessoas em geral, mas também influenciou as preferências gerais de consumo de bens. Hoje, através dos serviços de vÃdeo sob demanda, temos à nossa disposição uma grande variedade de filmes, e tudo isso com apenas um clique. O fornecedor de VoD que mais incentiva as pessoas a passar o seu tempo livre em casa, no sofá, a ver séries e filmes é, aparentemente, a Netflix. No entanto, o que começou como uma alternativa à compra/aluguer de DVDs pode, devido à crescente oferta de conteúdos originais, tornar-se uma concorrência dentro da janela de primeira exibição (TV/cinema). O objetivo deste trabalho foi investigar em que medida a Netflix influencia o mercado cinematográfico alemão, ou poderá influenciar no futuro, tendo em conta a utilização da Internet por jovens entre os 14 e os 29 anos e as crescentes possibilidades técnicas na área do entretenimento doméstico. Para isso, tendo em vista o surgimento do cinema e do seu mercado, foram realizadas pesquisas sobre as possÃveis consequências para os operadores de cinema e toda a cadeia de exploração cinematográfica.
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