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How Social Media Shapes Tourist Preferences

How Social Media Shapes Tourist Preferences

Paperback

General ComputersNetworking

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ISBN10: 7807762535
ISBN13: 9787807762539
Publisher: Lightning Source Inc
Published: Mar 7 2023
Pages: 118
Weight: 0.37
Height: 0.25 Width: 6.00 Depth: 9.00
Language: English

The purpose of the present study is to investigate the influence of contextual factors that predicts the social media usage in travel planning process in the Indian context. Various factors encourage different individuals to travel, and have been noticed for decades .

The emergence of social media is a considerable factor affecting travel related decision-making, and therefore, it seems necessary to further investigate this domain.

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