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Percepções e comportamentos de utilização dos meios de comunicação móveis por parte dos estudantes universitários
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ISBN10: 6208513774
ISBN13: 9786208513771
Publisher: Edicoes Nosso Conhecimento
Published: Dec 31 2024
Pages: 284
Weight: 0.92
Height: 0.64 Width: 6.00 Depth: 9.00
Language: Portuguese
ISBN13: 9786208513771
Publisher: Edicoes Nosso Conhecimento
Published: Dec 31 2024
Pages: 284
Weight: 0.92
Height: 0.64 Width: 6.00 Depth: 9.00
Language: Portuguese
O livro Mobile Media explora a forma como as tecnologias são adoptadas e utilizadas na Nigéria, tendo como foco de investigação os estudantes universitários. Evidências qualitativas através de entrevistas a grupos de discussão e quantitativas através de um inquérito a estudantes em dois locais estudados: Benson Idahosa Universidade e Delta State Universidade revelaram diversas potencialidades de utilização das tecnologias dos media móveis, sugerindo que a Nigéria, enquanto sociedade em desenvolvimento, está a beneficiar das tecnologias avançadas das sociedades desenvolvidas. Os oito capÃtulos do livro estão bem estudados, com trabalhos complementares de outros investigadores em meios de comunicação móveis em todo o mundo. O livro é, por isso, útil para académicos e investigadores na área dos media e da comunicação, investigadores dos media sociais, estudantes, profissionais dos media, decisores polÃticos da comunicação e amantes dos media e da comunicação.
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