Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Posters: Eat & Drink in Italian Advertising: 1890-1970

Posters: Eat & Drink in Italian Advertising: 1890-1970

Piazza, Mario
Bellenda, Alessandro

Hardcover

General Antiques & CollectiblesGraphic DesignIllustration

Currently unavailable to order

ISBN10: 8836630561
ISBN13: 9788836630561
Publisher: Silvana Editoriale
Published: Nov 24 2015
Pages: 240
Weight: 3.35
Height: 1.20 Width: 9.80 Depth: 11.30
Language: English

A delightful window into the golden age of Italian food advertisement

This book offers the opportunity to delight in the graphic creativity of the advertising of Italy's major food producers, including Cinzano spumante, Perugina chocolate, Saiwa biscuits and Voiello pasta, as well as campaigns launched by Cirio and Star. Compiling a substantial collection of covers, it provides an overview of Italian imagery from the late nineteenth century to the period of postwar reconstruction, through the drauftsmanship of artists such as Cappiello, Dudovich, Codognato, Mauzan, Seneca and Boccasile.

With texts by Mario Piazza, an architect, graphic designer and curator, and Alessandro Bellenda, collector of 20th-century Italian graphics, Posters: Eat & Drink in Italian Advertising captures the history of Italy's vibrant graphic design and advertising scene, surveying posters that have now become vintage collectibles and whose influence on contemporary advertising is profound.

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