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Interaction- Und Interfacedesign: Web-, Game-, Produkt- Und Servicedesign Usability Und Interface ALS Corporate Identity
Hardcover
Series: X.Media.Press
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ISBN13: 9783642020735
Publisher: Springer Nature
Published: Nov 17 2010
Pages: 365
Language: German
In diesem Buch werden die Themen Interactiondesign und Interfacedesign umfassend und projektübergreifend behandelt. Das Buch hilft, die interaktiven Eigenschaften und das Interface der analogen und der digitalen Produkte besser zu analysieren und mit medienadäquaten Verknüpfungen projekt- und adressatenspezifische Konzepte entwickeln zu können.
Der Charakter von Zielgruppenanalyse und -ansprache wird erläutert, und es wird beschrieben, wie man Nutzerbedürfnisse und Bedienqualität durch Usability-Testverfahren und Evaluierungsstrategien ermitteln kann. Wissenschaftliche Auseinandersetzungen und Analysen übersetzt der Autor in direkt anwendbare medienspezifische Gestaltungsmethodiken und Gestaltungskonzepte.
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