Sign-In
Cart
The Road to Madison Avenue
Hardcover
ISBN13: 9781468524987
Publisher: Authorhouse
Published: Jan 10 2012
Pages: 280
Weight: 1.25
Height: 0.75 Width: 6.00 Depth: 9.00
Language: English
The Road to Madison Avenue, a memoir, traces Hal Hart's life from an Iowa farm village during the Great Depression to Madison Avenue. The accounts of his life range from humorous to serious, and for business executives, are instructive. His stories about working with corporate clients are textbook examples of how he resolved many public affairs issues.
A major story is his successful seat belt promotion while president of a local Safety Council. The 1961 promotion influenced Detroit car makers to install seat belt anchors in new cars and police and highway patrol's to include seat belt usage in vehicle accidents.
Because of his auto industry background in public relations and publishing, a Madison Avenue public relation agency choose him to head a program that successfully countered proposed federal legislation to control the vast automotive industry.
His Peanuts Gang and early life in Elwood, are described poignantly in a manuscript the author found forty-five years after he had written it as a thirteen-year-old.
The story of his Yorkshire Terrier, Thatcher, will bring tears to your eyes. The sports story of Frankie Z will amaze you. His marriage into local society produces stories from mother-in-law problems to boxing with the world's leading violist.
More than eighty photographs, dating back to the 1920's, paint a picture of people with whom he grew up, the sports celebrities he followed and interviewed as a radio and TV sports broadcaster, and people he worked with in public relations.
He veers away from his business career to include chapters on his dogs, his boats, his family and trips like visiting a Broadway singing star at her Nova Scotia estate.
1 different editions
Also available
Also in
Biographies General
Bluesland: Portraits of Thirteen Major American Blues Masters
Pete Welding (ED.)
Toby Byron (ED.)
Hardcover
Karl Popper - The Formative Years, 1902 1945: Politics and Philosophy in Interwar Vienna
Hacohen, Malachi Haim
Hardcover
The Children of Athena: Greek Intellectuals in the Age of Rome: 150 Bc0-400 AD
Freeman, Charles
Hardcover
Make It a Double: From Wretched to Wondrous: Tales of One Woman's Lifelong Discovery of Whisky
Sackier, Shelley
Hardcover
The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race
Isaacson, Walter
Hardcover
An Enemy Such as This: Larry Casuse and the Fight for Native Liberation in One Family on Two Continents Over Three Centuries
Correia, David
Hardcover
Agents of Chaos: Thomas King Forçade, High Times, and the Paranoid End of the 1970s
Howe, Sean
Hardcover
The Secret Life of the Savoy: Glamour and Intrigue at the World's Most Famous Hotel
Williams, Olivia
Paperback
The Badger: The Life of Bernard Hinault and the Legacy of French Cycling
Fotheringham, William
Paperback
The Devil's Diary: Alfred Rosenberg and the Stolen Secrets of the Third Reich
Kinney, David
Wittman, Robert K.
Paperback
Florence Kelley and the Nation's Work: The Rise of Womens Political Culture, 1830-1900
Sklar, Kathryn Kish
Paperback
The Rise and Fall of Anne Boleyn: Family Politics at the Court of Henry VIII
Warnicke, Retha M.
Paperback
A Woman of No Importance: The Untold Story of the American Spy Who Helped Win World War II
Purnell, Sonia
Hardcover
Living with a Wild God: A Nonbeliever's Search for the Truth about Everything
Ehrenreich, Barbara
Paperback
Seafaring Women: Adventures of Pirate Queens, Female Stowaways, and Sailors' Wives
Cordingly, David
Paperback
The Butcher, the Embezzler, and the Fall Guy: A Family Memoir of Scandal and Greed in the Meat Industry
Cherington, Gretchen
Paperback
Gift of Power: The Life and Teachings of a Lakota Medicine Man
Lame Deer, Chief Archie Fire
Erdoes, Richard
Paperback
My Own Devices: True Stories from the Road on Music, Science, and Senseless Love
Dessa Wander
Hardcover
Nobody's Girl: A Memoir of Surviving Abuse and Fighting for Justice
Giuffre, Virginia Roberts
Hardcover
How to Be Okay When Nothing Is Okay: Tips and Tricks That Kept Me Alive, Happy, and Creative in Spite of Myself
Lawson, Jenny
Hardcover
Family of Spies: A World War II Story of Nazi Espionage, Betrayal, and the Secret History Behind Pearl Harbor
Kuehn, Christine
Hardcover
Dangerous, Dirty, Violent, and Young: A Fugitive Family in the Revolutionary Underground
Dohrn, Zayd Ayers
Hardcover
A Walk in the Park: The True Story of a Spectacular Misadventure in the Grand Canyon
Fedarko, Kevin
Paperback
Catch the Devil: A True Story of Murder, Deception, and Injustice on the Gulf Coast
Colloff, Pamela
Hardcover
Through Mom's Eyes: Simple Wisdom from Mothers Who Raised Extraordinary Humans
Jones, Sheinelle
Hardcover