Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
South Korea's Webtooniverse and the Digital Comic Revolution

South Korea's Webtooniverse and the Digital Comic Revolution

Yecies, Brian
Shim, Ae-Gyung

Paperback

Series: Media, Culture and Communication in Asia-Pacific Societies

General Political ScienceGeneral Sociology

ISBN10: 1538153386
ISBN13: 9781538153383
Publisher: Rowman & Littlefield Publishers
Published: Aug 19 2022
Pages: 252
Weight: 0.83
Height: 0.58 Width: 6.00 Depth: 9.00
Language: English
This book investigates the meteoric rise of mobile webtoons - also known as webcomics - and the dynamic relationships between serialised content, artists, agencies, platforms and applications, as well as the global readership associated with them. It offers an engaging discussion of webtoons themselves, and what makes this new media form so compelling and attractive to millions upon millions of readers. Why have webtoons taken off, and how do users interact with them? Each of the case studies we explore raises interesting questions for both general readers and scholars of new media about how webtoons have become a modern form of popular culture. The book also addresses larger questions about East Asia's contributions to global popular culture and Asian society in general, as well as South Korea's rapid social and cultural transformation since the 1990s. This is a significant - and understudied - aspect of the new screen ecologies and their role in a new wave of media globalisation.

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