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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Successful student recruitment with Google ads: The essential guide

Successful student recruitment with Google ads: The essential guide

Paperback

General Education

ISBN10: 9090328408
ISBN13: 9789090328409
Publisher: Adapt Innovatie
Published: Feb 6 2020
Pages: 124
Weight: 0.42
Height: 0.29 Width: 6.00 Depth: 9.00
Language: English
Google Ads offers a tremendous opportunity for education providers: to be found exactly at the moment when prospective students are exploring their study options. But promoting an educational programme is different from trying to sell just any product.In this practical, hands-on guide, Guus Goorts covers everything you need to know to build, manage and oversee Google search campaigns for recruiting students: - asking the right strategic questions before getting started, - planning for success through budget estimation, - creating successful search campaigns on a shoestring budget, - keeping track of your results and continually improving.

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General Education