Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
A Roadmap for Teaching Social Media: All the assignments, rubrics, and feedback guides you'll need to present a strategic social media course!

A Roadmap for Teaching Social Media: All the assignments, rubrics, and feedback guides you'll need to present a strategic social media course!

Freberg, Karen J.

Paperback

Gifts & Stationery General

ISBN10: 1535541903
ISBN13: 9781535541909
Publisher: Createspace
Published: Aug 28 2016
Pages: 88
Weight: 0.31
Height: 0.21 Width: 6.00 Depth: 9.00
Language: English
A Roadmap for Teaching Social Media is the workbook you want but never get from other social media books. Embracing the connections between theory and practice, providing innovative assignments in class, and creating a social media mindset as a professor and as a student are some of the goals of this workbook. This workbook aims to empower professors and prepare students for the ever changing demands and expectations facing them in the social media industry. In this workbook, instructors teaching social media class will see detailed instructions for getting started with a social media class, branding the social media class, providing social media and email etiquette policy, inviting guest speakers to class, setting up a class hashtag, and creating content for classes. Specific assignments and their grading rubrics include managing your online reputation, specific strategy assignments, specific message assignments, and a capstone social media campaign assignment. Finally, a sample syllabus from the author's own acclaimed class and links to additional resources are provided.

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