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Taking Fame to Market: On the Pre-History and Post-History of Hollywood Stardom

Taking Fame to Market: On the Pre-History and Post-History of Hollywood Stardom

Hardcover

TelevisionFilm StudiesGeneral Sociology

ISBN10: 113734427X
ISBN13: 9781137344274
Publisher: Springer Nature
Published: Nov 4 2014
Pages: 256
Weight: 0.97
Height: 0.80 Width: 5.50 Depth: 8.50
Language: English
This book explores, from a sociological perspective, the relationship between acting as symbolic work and the commercialization of popular culture. Particular attention is paid to the social conditions that gave rise to stardom in the theatre and cinema, and how shifts in the marketing of stars have impacted upon contemporary celebrity culture.

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Film Studies