Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Transmedia Directors Artistry, Industry and New Audiovisual Aesthetics

Transmedia Directors Artistry, Industry and New Audiovisual Aesthetics

Vernallis, Carol
Rogers, Holly
Perrott, Lisa

Paperback

Series: New Approaches to Sound, Music, and Media

Film & Video ArtFilm StudiesGeneral Music

ISBN10: 1501341006
ISBN13: 9781501341007
Publisher: Bloomsbury Publishing PLC
Published: Dec 26 2019
Pages: 528
Weight: 1.80
Height: 1.20 Width: 6.10 Depth: 9.00
Language: English

Transmedia Directors focuses on artist-practitioners who work across media, platforms and disciplines, including film, television, music video, commercials and the internet. Working in the age of media convergence, today's em/impresarios project a distinctive style that points toward a new contemporary aesthetics. The media they engage with enrich their practices - through film and television (with its potential for world-building and sense of the past and future), music video (with its audiovisual aesthetics and rhythm), commercials (with their ability to project a message quickly) and the internet (with its refreshed concepts of audience and participation), to larger forms like restaurants and amusement parks (with their materiality alongside today's digital aesthetics). These directors encourage us to reassess concepts of authorship, assemblage, transmedia, audiovisual aesthetics and world-building.

Providing a vital resource for scholars and practitioners, this collection weaves together insights about artist-practitioners' collaborative processes as well as strategies for composition, representation, subversion and resistance.

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