Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Women's Sport and Spectacle: Gendered Television Coverage and the Olympic Games

Women's Sport and Spectacle: Gendered Television Coverage and the Olympic Games

Daddario, Gina

Hardcover

FictionFilm StudiesGeneral Gender Studies

ISBN10: 0275958566
ISBN13: 9780275958565
Publisher: Praeger
Published: May 30 1998
Pages: 184
Weight: 0.80
Height: 0.70 Width: 5.74 Depth: 8.58
Language: English
Historically, the mass media have marginalized women's sports by devoting more coverage to men's sports and trying to appeal to a male audience. This volume analyzes the mass media's portrayal of women's sports. The Olympic Games are highlighted because they provide one of the few sports arenas where women's participation is heavily covered, promoted, and celebrated. The author suggests the media are recognizing the significance of female spectatorship and are attempting to respond to this growing audience by adopting some of the rhetorical and textual characteristics of soap opera and melodrama.

Also in

Film Studies

View All