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Free Publicity: A TV Reporter Shares the Secrets of Getting Covered on the News
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ISBN10: 0972647406
ISBN13: 9780972647403
Publisher: Brown Books Pub Group
Pages: 117
Weight: 0.43
Height: 0.35 Width: 5.54 Depth: 8.46
Language: English
ISBN13: 9780972647403
Publisher: Brown Books Pub Group
Pages: 117
Weight: 0.43
Height: 0.35 Width: 5.54 Depth: 8.46
Language: English
This book is a start-to-finish guide to becoming a media darling while raking in a fortune in free publicity! You?ll learn: ? How to create ideas guaranteed to get coverage ? Whom to call and when ? How to write a killer press release ? What to say during the interview ? How to hold a news conference the media will love ? How to combat negative news ? How to keep reporters coming back for more Finally, a working journalist shares the secrets of getting covered on the news! Whether you have a non-profit agency, whether you?re a small business owner, an individual who wants coverage, or a PR pro, you?ll learn the stuff that only those inside a newsroom know.
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