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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Build What Matters: Delivering Key Outcomes with Vision-Led Product Management

Build What Matters: Delivering Key Outcomes with Vision-Led Product Management

Paperback

Business General

Currently unavailable to order

ISBN10: 1544516177
ISBN13: 9781544516172
Publisher: Lioncrest Pub
Published: Sep 15 2020
Pages: 296
Weight: 0.88
Height: 0.62 Width: 6.00 Depth: 9.00
Language: English

Rapid iteration, A/B testing, and growth hacking-these buzzwords have everyone's attention in product management today. But while they dominate the current discussion, something even more significant has been lost in their limelight: long-term value creation for the customer.


Product advisors Rajesh Nerlikar and Ben Foster believe that consistently delivering meaningful outcomes requires a deep understanding of your customer's definition of success. Combine a bold customer-centric vision with a practical execution strategy, and you have a recipe that reveals product development priorities and the pathway to innovation.

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Business General