Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Cases on Effective Digital Marketing for Competitive Organizations

Cases on Effective Digital Marketing for Competitive Organizations

Santos, José Duarte
Pires, Paulo Botelho
Santos, Sara

Hardcover

Business GeneralMarketing

ISBN13: 9798369353950
Publisher: IGI Global
Published: Feb 13 2025
Pages: 320
Weight: 2.18
Height: 1.00 Width: 7.00 Depth: 10.00
Language: English
In the fast-paced world of modern business, organizations grapple with the ever-present challenge of effectively navigating the complexities of digital marketing. As consumer behavior evolves and technological innovations continue to reshape the landscape, companies face the daunting task of staying ahead of the curve to maintain competitiveness and engage with their target audience. Yet, amidst the vast sea of information and myriad of digital channels available, many organizations find themselves struggling to devise and implement effective digital marketing strategies that yield tangible results. Cases on Effective Digital Marketing for Competitive Organizations emerges as a guide amidst the challenges of the digital age. By presenting a curated collection of real-world case studies, this book offers invaluable insights into successful digital marketing strategies across various industries. From leveraging emerging technologies like artificial intelligence and augmented reality to mastering the art of storytelling and cultivating customer loyalty, each case study provides actionable lessons and practical guidance for navigating the complexities of the digital marketing landscape.

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