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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers

Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers

Paperback

Business BiographiesBusiness GeneralChocolate

Publisher Price: $19.99

ISBN10: 1610390512
ISBN13: 9781610390514
Publisher: Publicaffairs
Published: Oct 25 2011
Pages: 384
Weight: 0.84
Height: 1.02 Width: 5.53 Depth: 8.41
Language: English
In the early nineteenth century the major English chocolate firms -- Fry, Rowntree, and Cadbury -- were all Quaker family enterprises that aimed to do well by doing good. The English chocolatiers introduced the world's first chocolate bar and ever fancier chocolate temptations -- while also writing groundbreaking papers on poverty, publishing authoritative studies of the Bible, and campaigning against human rights abuses. Chocolate was always a global business, and in the global competitors, especially the Swiss and the Americans Hershey and Mars, the Quaker capitalists met their match. The ensuing chocolate wars would culminate in a multi-billion-dollar showdown pitting Quaker tradition against the cutthroat tactics of a corporate behemoth.

Featuring a cast of savvy entrepreneurs, brilliant eccentrics, and resourceful visionaries, Chocolate Wars is a delicious history of the fierce, 150-year business rivalry for one of the world's most coveted markets.

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