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Industrial Design, Competition and Globalization

Industrial Design, Competition and Globalization

Hardcover

Business GeneralInvesting & FinanceManagement

ISBN10: 0230203493
ISBN13: 9780230203495
Publisher: Springer Nature
Published: Nov 19 2009
Pages: 250
Weight: 0.90
Height: 0.90 Width: 5.60 Depth: 8.50
Language: English
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

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