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3038 Hennepin Ave Minneapolis, MN
612-822-4611
Cross-Cultural Behaviour in Tourism

Cross-Cultural Behaviour in Tourism

Paperback

Business GeneralManagementTravel General

ISBN10: 0750656689
ISBN13: 9780750656689
Publisher: Routledge
Published: Nov 27 2002
Pages: 368
Weight: 1.32
Height: 0.81 Width: 6.46 Depth: 9.32
Language: English

Cross-Cultural Behaviour in Tourism: Concepts and Analysis is important reading for those in the following areas of industry:

* Tourism: illustrates the importance of cultural background in the tourist experience and how it is a major determinant in repeat visitation
* Marketing: provides an understanding of the cultural background of a destination that is vital when formulating successful marketing strategies

Also from

Reisinger Phd, Yvette

Also in

Business General