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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
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612-822-4611
The Digital Signage Playbook

The Digital Signage Playbook

Paperback

Business General

ISBN10: 1329536118
ISBN13: 9781329536111
Publisher: Lulu Pr
Published: Aug 19 2015
Pages: 140
Weight: 0.47
Height: 0.33 Width: 6.00 Depth: 9.00
Language: English
Digital Signage is everywhere you look. Every day new digital screens are being installed at locations in every industry. But the process of developing and deploying engaging digital signage is much more complex than simply hanging a screen and turning it on. In this book, Paul Flanigan will guide you through the process of creating an effective digital signage strategy, from understanding the user and the environment to building your network and proper management. You'll have hundreds of questions to ask, case studies, and references that will give you the foundational knowledge to deploy a network that works. Whether you're a Fortune 100 company or a family owned business on the corner, this book is a must for creating effective engagement through digital screens.

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Business General