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Embracing Business Sustainability Through Innovation and Creativity in the Service Sector

Embracing Business Sustainability Through Innovation and Creativity in the Service Sector

Paperback

Business General

Publisher Price: $235.00

ISBN10: 166846733X
ISBN13: 9781668467336
Publisher: IGI Global
Published: Mar 20 2023
Pages: 356
Weight: 1.82
Height: 0.74 Width: 8.50 Depth: 11.00
Language: English
With the ever-increasing pressure and rivalry in the global business environment, businesses must develop sustainable practices that set them apart from the competition. Innovation and creativity are critical aspects of business that must be implemented in all areas for companies to not only survive but thrive. Embracing Business Sustainability Through Innovation and Creativity in the Service Sector provides comprehensive research about sustainable business through innovation and creativity in the service sector and aims to contribute to the knowledge of various sustainable business practices. Covering key topics such as tourism, hospitality, wealth creation, and entrepreneurship, this premier reference source is ideal for business owners, managers, industry professionals, researchers, scholars, academicians, practitioners, instructors, and students.

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Business General