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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Creative Mindset: Mastering the Six Skills That Empower Innovation

The Creative Mindset: Mastering the Six Skills That Empower Innovation

Audio Book

Business GeneralSelf-Help

Currently unavailable to order

ISBN13: 9798228719033
Publisher: Ascent Audio
Language: English
Jeff and Staney emphasize that small acts of creativity can have huge consequences and that ordinary people can do extraordinary things if they can see the opportunities in front of them. -Mitch Jacobson, Executive Director, Austin Technology Incubator, UT Blackstone LaunchPad, University of Texas at Austin Nearly all of today's major innovation workshops and programs call on organizations to drive innovation. What they miss is that innovation comes from the personal creativity of individuals. And creativity doesn't require an advanced education or technical skills-all employees can be creative. Often, all they lack is a fitting mindset and the right tools. The Creative Mindset brings how-to advice, tools, and techniques from two master innovators who have taught and worked with over half of all Fortune 500 companies. Jeff and Staney DeGraff introduce six essential creative-thinking skills that can be easily mastered with limited practice and remembered as the acronym CREATE: Concentrate, Replicate, Elaborate, Associate, Translate, and Evaluate. These six skills, sequenced as steps, simplify and summarize the most important research on creative thinking and draw on over thirty years of real-world application in some of the most innovative organizations in the world. It's time to rethink the way we make innovation happen. As the spirit of chef Gusteau proclaims in the Pixar classic Ratatouille, Anyone can cook.

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Degraff, Jeff

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Business General