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Erfolgreiche Verhandlungen: Best-In-Class Empfehlungen Für Den Verhandlungsdurchbruch
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ISBN13: 9783658239688
Publisher: Springer Gabler
Published: Dec 12 2018
Pages: 254
Language: German
Nutzen Sie dieses Buch, um Ihre Verhandlungsstrategien zu verbessern
Wer sich in seinem Unternehmen dauerhaft vorteilhaft positionieren will, muss Verhandlungsstrategien beherrschen. Verschaffen Sie sich einen entscheidenden Vorteil gegenüber Ihren Geschäftspartnern und lernen Sie mit diesem Buch alles über erfolgreiches Verhandeln. Die Autoren geben einen wertvollen Überblick über konkrete Verhandlungssituationen in Industrie und Wirtschaft und zeigen Wege zum erfolgreichen Verhandlungsdurchbruch auf. Ihr Buch führt die folgenden Aspekte systematisch und logisch zusammen:
- Verhandlungsvorbereitung
- Verhandlungsdurchführung
- Verhandlungspsychologie
- Verhandlungserfolg
Neben der strukturierten Vorgehensweise in einem Sechs-Phasen-Modell erläutern die Autoren praxisnah und anschaulich auch alle psychologischen und nonverbalen Werkzeuge, die zu einem erfolgreichen Verhandlungsabschluss führen. Die Autoren verfügen über profunde, langjährige internationale Führungserfahrung und geben hilfreiche Handlungsempfehlungen, um interkulturelle Elemente effektiv bei Verhandlungen zu berücksichtigen.
Die Inhalte des Buches im Ãœberblick
Lernen Sie, erfolgreich zu verhandeln und eigenen Sie sich fundiertes Wissen zu den folgenden Bereichen an:
- Verhandlungskonzepte
- Verhandlungsführung und -vorbereitung
- Best-in-Class-Verhandlungen
- Geeignete Werkzeuge und Taktiken in Verhandlungen
- Analysetechniken der nonverbalen Kommunikation
- Verhandlungen im internationalen Kontext
- Verhandlungen bei finanziellen Schwierigkeiten und drohender Insolvenz
- Verhandlungen in komplexen Projekten.
Wer sollte dieses Buch über erfolgreiche Verhandlungen lesen?
Mit seiner strukturierten Vorgehensweise empfiehlt sich das Buch besonders für Mitarbeiter in Entwicklung, Qualitätsmanagement, Einkauf, Produktion, Marketing und Verkauf. Aber auch Projektmanager, Führungskräfte und Unternehmer, die immer wieder über Leistungsmerkmale von Produkten und Dienstleistungen Kunden oder Lieferanten verhandeln müssen, profitieren von diesem Buch, denn hier lernen sie die Verhandlungstechniken, mit denen sie in wichtigen Gesprächen überzeugen.
Durch die Symbiose von Theorie und Praxis eignet sich das Werk darüber hinaus auch für Anwendung im Hochschulbereich und verschafft Professoren, Lehrpersonal und Studierenden im internationalen Kontext einen Überblick über die Thematik.
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