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Service Business Development: Strategien - Innovationen - Geschäftsmodelle. Band 1
Hardcover
Series: Forum Dienstleistungsmanagement
Business GeneralManagementMarketing
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ISBN13: 9783658224257
Publisher: Springer Gabler
Published: Jun 22 2018
Pages: 646
Language: German
- Konzeptionelle Grundlagen des Service Business Development
- Strategien des Service Business Development
- Entwicklung von Serviceinnovationen
- Entwicklung von servicebasierten Geschäftsmodellen
- Branchenspezifische Besonderheiten des Service Business Development
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