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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Internal Marketing

Internal Marketing

Paperback

Business General

ISBN10: 620955654X
ISBN13: 9786209556548
Publisher: Our Knowledge Publishing
Published: Jan 29 2026
Pages: 72
Weight: 0.24
Height: 0.17 Width: 6.00 Depth: 9.00
Language: English
Internal marketing is based on the idea of considering employees as internal customers, as they are the guarantors of the company's continuity in the medium and long term, i.e. in the first instance, ideas must be sold to employees. There is an urgent need to value each employee's idea and free them to make decisions within their area of activity. If employees wear the company's jersey, they will give their best and this will lead to business success.

Also from

Ouana, Salvado

Also in

Business General