Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
International Marketing

International Marketing

Pacheco Pacheco, Yhazmín Lorena

Paperback

Business General

ISBN10: 620946209X
ISBN13: 9786209462092
Publisher: Our Knowledge Publishing
Published: Jan 12 2026
Pages: 168
Weight: 0.51
Height: 0.39 Width: 6.00 Depth: 9.00
Language: English
International marketing has undergone a radical transformation in recent decades, driven by the rise of digitalization, mass access to information and the increasing interconnectedness of global markets. In an increasingly interdependent world, brands face the challenge of adapting to new technologies while connecting with diversified and geographically dispersed audiences. This globalized environment has forced companies to rethink their traditional strategies, seek new ways of interacting with consumers and become more agile in the face of changing trends. Current, high-impact issues in international marketing not only reflect this evolution, but also outline the path that companies must follow to remain competitive in the 21st century.

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