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The Management of Continuous Product Development: Empirical Research in the Online Game Industry

The Management of Continuous Product Development: Empirical Research in the Online Game Industry

Hardcover

Business GeneralManagementProgramming

ISBN10: 9811946787
ISBN13: 9789811946783
Publisher: Springer Nature
Published: Oct 21 2022
Pages: 131
Weight: 0.84
Height: 0.38 Width: 6.14 Depth: 9.21
Language: English
Chapter 1 Introduction.- Chapter 2 Literature Review.- Chapter 3 Research Design and Analysis Method.- Chapter 4 Overview of the Chinese Game Industry and Online Game Development.- -Chapter 5 Quantitative Analysis of Continuous Product Development.- Chapter 6 Management of flexibility in continuous product development.- Chapter 7 Management of exhaustion in continuous product development.- Chapter 8 The impact of user interactions on freemium game performance.- Chapter 9 Conclusion

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