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Materialità dei media e semiotica
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ISBN10: 6209465277
ISBN13: 9786209465277
Publisher: Edizioni Sapienza
Published: Dec 23 2025
Pages: 88
Weight: 0.28
Height: 0.21 Width: 6.00 Depth: 9.00
Language: Italian
ISBN13: 9786209465277
Publisher: Edizioni Sapienza
Published: Dec 23 2025
Pages: 88
Weight: 0.28
Height: 0.21 Width: 6.00 Depth: 9.00
Language: Italian
La materialità dei media, come confezione comunicativa, si esprime attraverso forme, colori, finiture, ornamenti e immagini. È come il segno che ci viene in mente dopo aver attivato il significato negli individui attraverso stimoli all'interpretazione, che è completo solo quando questo processo ha luogo. Così, interpretando ciò che ci è stato dato, costruiamo significati a partire dai nostri riferimenti nel contesto sociale in cui ci troviamo. Questo libro mostra i passaggi per analizzare un prodotto mediatico, utilizzando la semiotica come strumento.
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