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Curso Completo de Meta Ads: Dominando os Anúncios no Facebook, Instagram e Threads
Paperback
Series: Marketing Digital
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Publisher: Independently Published
Published: Feb 9 2026
Pages: 40
Weight: 0.15
Height: 0.08 Width: 6.00 Depth: 9.00
Language: Portuguese
CURSO COMPLETO DE META ADS
Dominando os Anúncios no Facebook, Instagram e ThreadsÍNDICE DO CURSO
MÓDULO 1: FUNDAMENTOS E CONFIGURAÇÃO
1.1 Introdução ao Meta Ads
1.2 Configuração do Meta Business Manager
1.3 Estrutura da Conta Publicitária
1.4 Pixel do Facebook e Conversões
2.1 Definição de Objetivos
2.2 Público-Alvo e Segmentação
2.3 Funil de Marketing Digital
2.4 Orçamento e Lances
3.1 Estrutura: Campanha > Conjunto > Anúncio
3.2 Objetivos de Campanha
3.3 Configurações Avançadas
3.4 Advantage+ (Automação IA)
4.1 Tipos de Anúncios
4.2 Melhores Práticas para Criativos
4.3 Vídeos e Reels
4.4 Site Links e Novidades
5.1 Públicos Salvos
5.2 Públicos Personalizados
5.3 Públicos Similares (Lookalike)
5.4 Meta Advantage+ Audiences
6.1 Métricas Importantes
6.2 Testes A/B
6.3 Otimização de Campanhas
6.4 Relatórios e Análises
7.1 Anúncios no Threads
7.2 IA Generativa para Criativos
7.3 Colaborações com Criadores
7.4 Value Rules e Automações
8.1 E-commerce
8.2 Lead Generation
8.3 Awareness de Marca
8.4 Aplicativos Mobile
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