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Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies

Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies

Hardcover

Series: Curzon-Iias Asian Studies

Business GeneralGeneral Racism & Ethnic StudiesGeneral Sociology

ISBN10: 070071524X
ISBN13: 9780700715244
Publisher: Routledge
Published: Feb 7 2002
Pages: 304
Weight: 1.31
Height: 0.69 Width: 6.14 Depth: 9.21
Language: English
Affinity to the Chinese culture, personalized social networks and a firm control of ownership and management have often been considered the key ingredients for the success of many diaspora Chinese transnational enterprises in South China and Southeast Asia. In view of the recent Asian crisis and the rapid changes imposed by globalization, scholars are increasingly concerned whether these family-owned Chinese transnational enterprises would survive the challenges in the new millennium.

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