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Переговоры о цене: Как поl
Hardcover
ISBN13: 9785006311534
Publisher: Lider Publishing Ltd
Published: Nov 22 2025
Pages: 356
Weight: 1.23
Height: 0.81 Width: 5.50 Depth: 8.50
Language: Russian
- 7 правил торга от одного из лучших тренеров по продажам и переговорам с 20-летним опытом
- Универсальное руководство, как торговаться, противостоять манипуляциям, делать скидки и идти на уступки
- 80 кейсов ценовых переговоров в кино, ситуации-практикумы, задания и чек-листы
О чем
Если вы профессиональный продавец или занимаетесь закупками, то непременно оцените Переговоры о цене по достоинству. А если вам доводилось сдавать квартиру в аренду, продавать ненужные вещи в интернете или покупать автомобиль у предыдущего владельца, эта книга вам просто необходима. Дмитрий Ткаченко, автор бестселлера Скрипты продаж и один из лучших бизнес-тренеров и консультантов по версии журнала Управление персоналом, работал над ней более пяти лет. Он на живых примерах разбирает приемы, правила, алгоритмы и ошибки при ведении ценовых переговоров. Книга написана с двух позиций первая ее часть посвящена тому, как продавцу минимизировать скидки и уступки; вторая, наоборот, содержит советы для тех покуп&#
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