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The Technology Leaders: How America's Most Profitable High-Tech Companies Innovate Their Way to Success
Hardcover
Series: Jossey-Bass Business & Management
ISBN13: 9780787910723
Publisher: John Wiley & Sons
Published: Jul 18 1997
Pages: 220
Weight: 0.91
Height: 0.84 Width: 6.34 Depth: 9.33
Language: English
?With forceful and engaging style, Cohan describes what makes technology companies like Hewlett-Packard so successful....Any executive aspiring to market leadership should read The Technology Leaders.?
-- Dean O. Morton, retired executive vice president, COO and director, Hewlett-Packard Company
As organizations emerge from an era of epochal downsizing, managers are beginning to realize that repeated cost-cutting is no longer the path to sustained profitable growth. Clearly, a new strategy is called for. In this landmark work, Peter Cohan details the practices of today's most vital, prosperous companies -- America's high-tech leaders -- and demonstrates how other companies can follow their remarkable example and thrive in a hypercompetitive marketplace driven by rapid product innovation.
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