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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The SMART Marketing Workbook

The SMART Marketing Workbook

Paperback

Business General

ISBN10: 1312283629
ISBN13: 9781312283626
Publisher: Lulu Pr
Published: Apr 20 2015
Pages: 118
Weight: 0.67
Height: 0.25 Width: 8.27 Depth: 11.69
Language: English
Companion to SMART Marketing - 7 Easy Steps to More Sales, this workbook sets out in workshop form, the seven steps of SMART Marketing. 1 Identify your REAL product 2 Identify your REAL customer 3 Match your market's requirements with your resources 4 Your selling price as a marketing factor 5 Identify your marketing activities most appropriate to your target market 6 Develop your action plan or campaign 7 Finalise, implement and monitor. This workbook provides worksheets for each exercise where you brainstorm and fill in the blanks. These worksheets gather information, then uses this information to focus in on what really matters - the most bang for your marketing spend. At the end of the workshops, the worksheets can be compiled into your Marketing Plan and implemented. Clear instructions are provided at each step of the way as if you had a marketing consultant right beside you at every step.

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Business General