Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Convince with Data, Inspire with Stories: Data Storytelling in Project Management

Convince with Data, Inspire with Stories: Data Storytelling in Project Management

Oehlerking, Friederike

Paperback

Business GeneralManagement

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ISBN10: 3662717891
ISBN13: 9783662717899
Publisher: Springer
Published: Aug 10 2025
Pages: 108
Weight: 0.55
Height: 0.40 Width: 6.60 Depth: 9.10
Language: English
In companies--and especially in project management--we often find ourselves in a conflict: we need to make business decisions based on insights from data analysis. For the analysis itself, we dive deep into the details of our Data Lakes 4.0. But when we surface and try to present our findings to management as a decision paper, we fail precisely because of those details. Why? Because our audience's brains shut down when faced with too many dry facts. Data storytelling solves this problem. Our brains respond better to stories than to a list of pure numbers. In data storytelling, data is presented alongside an easy-to-understand visualization and an engaging narrative. The usual information overload is reduced to essential and relevant key messages. This makes the content more understandable and forms a solid foundation for business decisions.

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