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Autres sources de revenus pour la radiodiffusion publique
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ISBN10: 6208017904
ISBN13: 9786208017903
Publisher: Editions Notre Savoir
Published: Aug 28 2024
Pages: 136
Weight: 0.46
Height: 0.32 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786208017903
Publisher: Editions Notre Savoir
Published: Aug 28 2024
Pages: 136
Weight: 0.46
Height: 0.32 Width: 6.00 Depth: 9.00
Language: French
L'objectif principal des stations de radio publiques est de fournir un contenu d'intérêt public et de ne pas se concentrer sur la génération de revenus. Les radios publiques modernes doivent être financièrement viables afin d'être compétitives dans l'environnement hautement concurrentiel des médias. Les stations de radio de radiodiffusion publique dépendent fortement de la publicité traditionnelle ou du financement de l'État ou du gouvernement pour maintenir leurs opérations, ce qui n'est pas un modèle de financement idéal. Le livre couvre les sources alternatives que les radios publiques peuvent utiliser pour obtenir des revenus supplémentaires. Ces sources de revenus alternatives aident les radios publiques à s'émanciper du financement gouvernemental ou de l'État.
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