Sign-In
Cart
Marketing regionale delle destinazioni nella regione della Ruhr
Paperback
Please select the version of book you would like to purchase.
ISBN10: 6209409377
ISBN13: 9786209409370
Publisher: Edizioni Sapienza
Published: Dec 27 2025
Pages: 128
Weight: 0.40
Height: 0.30 Width: 6.00 Depth: 9.00
Language: Italian
ISBN13: 9786209409370
Publisher: Edizioni Sapienza
Published: Dec 27 2025
Pages: 128
Weight: 0.40
Height: 0.30 Width: 6.00 Depth: 9.00
Language: Italian
La regione industriale della Ruhr, che ancora oggi deve fare i conti con le conseguenze del cambiamento strutturale, è stata a lungo considerata dal punto di vista turistico più una zona di provenienza che una meta. Per rendere la regione più attraente sia all'esterno che all'interno, da decenni viene condotto un intenso marketing regionale. Si tratta di una grande sfida per una regione policentrica senza strutture amministrative uniformi. Inoltre, nonostante i grandi sforzi, l'immagine della regione della Ruhr rimane piuttosto modesta agli occhi dei cittadini tedeschi rispetto ad altre metropoli tedesche, e le singole città continuano ad identificarsi più con i loro dintorni che con la regione della Ruhr. Ci si chiede quindi se l'attuale strategia di marketing regionale sia efficace. La regione dovrebbe continuare a promuoversi collettivamente, nonostante sembri avere poco in comune, a parte il passato industriale legato all'estrazione del carbone, e nonostante la sua immagine sia in gran parte negativa? Le città più grandi potrebbero promuoversi esclusivamente in modo indipendente, mentre quelle più piccole potrebbero farlo insieme alle regioni circostanti. Chi trae vantaggio dalla metropoli della Ruhr?
Also in
General Science
How It All Works: All Scientific Laws and Phenomena Illustrated & Demonstrated
Dant, Adam
Clegg, Brian
Hardcover
$14.99
The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race
Isaacson, Walter
Hardcover
$12.99
The Little Book of Big Explorations: Adventures Into the Unknown That Changed Everything
Osman, Jheni
Paperback
$9.99
A Bird's IQ: Innovation, Intelligence, and Problem Solving in the Avian World
Lefebvre, Louis
Hardcover
$26.60
The Eureka Machine: Why AI Is the Key to Unlocking a New Era of Scientific Discoveries
Socher, Richard
Hardcover
$28.50
Ancient Astrology in Theory and Practice: A Manual of Traditional Techniques, Volume I: Assessing Planetary Condition
George, Demetra
Paperback
$61.25
The Quantum Power of GLP-1 Peptides: Unlocking the Science that Leads to Lasting Weight Loss and Optimal Healthspan
Seeds, William A.
Paperback
$34.20
Reference Manual of Woody Plant Propagation: From Seed to Tissue Culture
Heuser, Charles W., Jr.
Dirr, Michael A.
Paperback
$24.99
5 Steps to a 5: AP Biology 2027: Practice AP Tests + AP Content Review + Digital Exams
Anestis, Mark
Burris, Kelcey
Paperback
$27.85
The Ultimate Guide to Rebuilding a Civilization: A Technical Manual for the Post-Collapse Era
Evans, James
Paperback
$19.99
Elledge's Nontrivial Trivia: The Seriously Enlightening Stories Behind Supposedly Simple Facts
Elledge, Jonn
Paperback
$16.16
Judas Dentistry: How Dentists Scorn Science, Break the Hippocratic Oath, and Wreck Their Patients' Minds and Bodies
Yoho, (Ret) Robert
Paperback
$23.75
Force of Nature: Understanding Evolution's Deepest Logic-And Putting It to Use
Jones, Owen D.
Hardcover
$28.79
You Look Like a Thing and I Love You: How Artificial Intelligence Works and Why It's Making the World a Weirder Place
Shane, Janelle
Paperback
$18.99
Liquid Rules: The Delightful and Dangerous Substances That Flow Through Our Lives
Miodownik, Mark
Paperback
$17.09
The New Guys: The Historic Class of Astronauts That Broke Barriers and Changed the Face of Space Travel
Bagby, Meredith
Paperback
$20.89
Kobuk the Destroyer: And Other Tales from the Wild, Unseen World of Test Engineering
Davies, Alex
Hardcover
$26.99
Baked to Perfection: Winner of the Fortnum & Mason Food and Drink Awards 2022
Cermelj, Katarina
Hardcover
From $17.99
Science in Seconds for Kids: Over 100 Experiments You Can Do in Ten Minutes or Less
Stier, Samuel Cord
Potter, Jean
Paperback
$17.09
Notes on Complexity: A Scientific Theory of Connection, Consciousness, and Being
Theise, Neil
Paperback
$18.00
180 Days(r) Science for Sixth Grade: Practice, Assess, Diagnose
Homayoun, Lauren
Bayne, Bebra
Paperback
$27.59
When the Forest Breathes: Renewal and Resilience in the Natural World (Large Print Edition)
Simard, Suzanne
Paperback
$28.80
Designing for People: An Introduction to Human Factors Engineering
Boyle, Linda Ng
Wickens, Christopher D.
Liu, Yili
Paperback
$93.60
Stay Curious and Keep Exploring: 50 Amazing, Bubbly, and Creative Science Experiments to Do with the Whole Family
Calandrelli, Emily
Hardcover
$23.70
Gray's Anatomy (Deluxe Leatherbound Edition): Anatomy Descriptive and Surgical
Gray, Henry, Frs
Hardcover
$28.49
Think in Systems: The Art of Strategic Planning, Effective Problem Solving, And Lasting Results
McKey, Zoe
Paperback
$19.19
Why Nobody Understands Quantum Physics: The Story of the Science That Shapes Our World
Verstraete, Frank
Broeckaert, Céline
Hardcover
$26.99
The Next Big Thing: Innovations for a Better, Smarter, Stronger Tomorrow
Marciano, Rob
Trefil, James
Hardcover
$28.50
Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World
Miodownik, Mark
Paperback
$17.09
Allies for Awakening: Guidelines for productive and safe experiences with entheogens
Metzner, Ralph
Paperback
$19.00
The Salmon Cannon and the Levitating Frog: And Other Serious Discoveries of Silly Science
York, Carly Anne
Hardcover
$27.00
The Physics of Wall Street: A Brief History of Predicting the Unpredictable
Weatherall, James Owen
Paperback
$18.04
Pseudoscience: An Amusing History of Crackpot Ideas and Why We Love Them
Pedersen, Nate
Kang, Lydia
Hardcover
From $19.99
The Peptide Protocols: Exploring the Science for Human Optimization: Exploring the
Smith, W. T.
Paperback
$23.74
They Had Names: Tracing the History of the North American Indigenous People
Jeanson, Nathaniel
Hardcover
$20.89
Outer Space Is Closer Than Antarctica: And Other Things I Learned While Falling in Love at the Bottom of the World
Ott, Michelle
Hardcover
$17.96
The Theoretical Minimum: What You Need to Know to Start Doing Physics
Hrabovsky, George
Susskind, Leonard
Paperback
$18.04
The Radioactive Boy Scout: The Frightening True Story of a Whiz Kid and His Homemade Nuclear Reactor
Silverstein, Ken
Paperback
$21.00
Counterclockwise: Using Peptides to Renew, Rejuvenate, and Rediscover (Large Print Edition)
Ferree, Suzanne J.
Hardcover
$28.03
Is This an Agate?: An Illustrated Guide to Lake Superior's Beach Stones Michigan
Robinson, Susan
Paperback
$7.55
The Autobiography of Nikola Tesla and Other Works (Deluxe Leatherbound Edition)
Tesla, Nikola
Martin, Thomas Commerford
Hardcover
$23.74
Elementary Science Education: Building Foundations of Scientific Understanding, Vol. II, grades 3-5, 2nd ed.
Nebel, Bernard J.
Paperback
$57.44
Signals from the Subatomic World: How to Build a Proton Precession Magnetometer
Hollos, Stefan
Hollos, Richard
Paperback
$23.70
Avoiding the Great Filter: Illuminating Pathways to Humanity's Future in the Cosmos
Rosen, Philip E.
Jiang, Jonathan H.
Hardcover
$41.79
Middle School Science Education: Building Foundations of Scientific Understanding, Vol. III, Grades 6-8
Nebel, Bernard J.
Paperback
$44.95
Labwork to Leadership: A Concise Guide to Thriving in the Science Job You Weren't Trained for
Heemstra, Jen
Hardcover
$47.94
The Pale Blue Data Point: An Earth-Based Perspective on the Search for Alien Life
Willis, Jon
Hardcover
$24.70
The One Thing You Need to Know: The Simple Way to Understand the Most Important Ideas in Science
Chown, Marcus
Paperback
$23.74
GED Test Prep - Science & Social Studies: A Quickstudy Laminated Reference Guide
Berg Scherer, Rachel
Miskevich, Frank
Other
$8.50
180 Days(r) Geography for Fourth Grade: Practice, Assess, Diagnose
Aracich, Chuck
Aracich, Charles
Paperback
$27.59
Life in Sync: The Science of Internal Clocks and How We're Disrupting Them
Gander, Philippa
Hardcover
$21.80
Art-Science Undisciplined: A Playbook for Transformative Collaboration
Balasubramanian, Janani
Gosnell, Natalie
Paperback
$27.54
Ether Day: The Strange Tale of America's Greatest Medical Discovery and the Haunted Men Who Made It
Fenster, J. M.
Paperback
$17.99
Physics of the Impossible: A Scientific Exploration Into the World of Phasers, Force Fields, Teleportation, and Time Travel
Kaku, Michio
Paperback
From $10.99
Hunt for the Skinwalker: Science Confronts the Unexplained at a Remote Ranch in Utah
Kelleher, Colm A.
Knapp, George
Paperback
$18.04
Science and Cooking: Physics Meets Food, from Homemade to Haute Cuisine
Brenner, Michael
Sörensen, Pia
Weitz, David
Hardcover
$33.25
Storytime Stem: Nursery Rhymes: 10 Favorite Rhymes with Hands-On Investigations
Rhodes, Immacula A.
Rhodes, Immacula
Paperback
$12.34
Lottery Manifestation: HOW TO WIN THE LOTTERY 100% GUARANTEED Or Your Money Back!!!: Lottery Books: Proven Methods And Strategies Using THE L
Secrets, Powerball Money
Paperback
$8.56
(Super) Natural Science: The Real Science of Superheroes, Mythic Creatures, and the (Sci-Fi) Universe
Liu, Charles
Paperback
$23.70
Reactions: An Illustrated Exploration of Elements, Molecules, and Change in the Universe
Gray, Theodore
Paperback
$18.99